About Founder
Hii there! I am Sidharth Pillai. I am the Founder of ORYGN.
I was around 6yrs old,
When I saw my life’s first Theatre drama at a temple in Kottayam, Kerala (India) produced by my Uncle who owned a theatre drama company back then. He would often travel across Kerala with his troop of 25+ artists, musicians, writers, and others. He produced some of the most impeccable theatre dramas of those times which were performed in over 200+ stages across Kerala. I was fortunate to be born into a family where I was surrounded by actors, singers, writers, directors, and other creatively genius people since childhood.
Many years down the lane,
I was appointed as the Cultural Secretary at SIES College, Mumbai (India) during my 2nd Year Graduation. Our college was at the epicentre of Mumbai & was a true example of multi-lingual & multi-cultural students studying under one roof. Those three years of my college were filled with organising cultural events and helping talented students perform at intercollegiate festivals. I got to meet some of the most creatively talented students in my life during those three years of college. It helped me understand what it means to empower someone and how much impact I can create in someone’s life by empowering them to follow what they love.
Two years further down the lane,
I joined ‘NOFILTR’ - an influencer incubation company based out of Mumbai (India) and started working with content creators from Youtube, Instagram & TikTok. Before NOFILTR, I understood what creativity was and how content creates value in form of entertainment but never gave a thought about the monetisation side of the entertainment value created through content. During my 2yrs at NOFILTR, I got the chance to understand the monetisation side of various creative ventures that introduced me to Influencer Marketing. I worked with approximately 86+ top-tier creators and 18+ brands campaigns creating sponsored contents that were viewed by millions of viewers & fans across India. I also alongside creators, helping them build their Personal Brands and Intellectual Digital Properties.
In January 2021,
I decided to go independent and started out with my own venture - ORYGN. with the sole purpose to help more passion driven content creators & artists achieve their monetisation needs. What started out with 1 collaboration in the initial month became 15 collaborations a month; empowering and working with 50+ content creators across India helping them monetise their social media reach & storytelling skills.
Unlike many agencies, I won’t claim ORYGN. is the biggest in the country. What sets us apart isn’t size — it’s integrity. At ORYGN., we treat goodwill as our core currency, and we build it through honest relationships and uncompromising values.